Reports to: Director Business Development & Partnerships, PSEB

Work Location: Islamabad (national & international travel, as and when required)

Maximum Age: 40 years

About the Role:

The incumbent to work closely with Director Business Development & Partnerships. Manages and builds a strong international presence, interactions, and engagements for Pakistan’s IT & IT-enabled Services sector in relevant trade events, exhibitions, conferences. Organizes inbound and outbound trade delegations and roadshows. Coordinates B2B/B2G/G2G meetings in existing and emerging international markets. Assists in development and implementation of global marketing and branding strategy to project Pakistan as a preferred Tech Destination. Assists in building new business channels, engages potential international buyers of technology products and services, and attracts investors for Pakistan’s IT and ITeS sector.

Qualification & Experience:

• Minimum 16 years of education from HEC recognized local or international University, ideally with a degree in marketing, international business/relations, communications, or business administration. MBA or a higher degree in Marketing is highly desirable.
• Minimum 5 years of demonstratable experience in international marketing, brand development, organizing trade events and exhibitions, and managing trade delegations and B2B meetings for the technology enterprises is required. Relevant international experience and demonstratable expertise in developing B2B, G2B, and G2G international relations will be advantageous.